BRANDED MERCHANDISE PROGRAMS

Branded merchandise is an effective method of advertising when the logo is seen, used or worn.

Company Stores

The Purpose

A branded merchandise program is a convenient and dependable single source from which employees and affiliates may order logo embellished apparel, gift items, and imprinted promotional merchandise.

 

Personal Attention

 

Our job goes far beyond simply selling product. It is our responsibility to learn your business in order to create an effective customized branded merchandise program. GLS Group works to understand our client's business, employees and cliental enabling us to suggest not only targeted and useful products but also better processes and services including the assignment of a dedicated account manager to each client.

 

 

Benefits

Single Source Supplier for all of your branded merchandise needs and all associated services.

 

Brand Protection Experience has shown a static merchandise program with limited options is not an effective resource; resulting in buyers shopping elsewhere for merchandise. GLS Group works to maintain stores with fresh merchandise to suit varying tastes, events, and budgets. The benefit to our clients is elimination of risk for low quality items and incorrect usage of logos due to purchases made outside of a regulated merchandise program.

 

 

Custom Webstores

GLS Group creates custom websites including company stores, recognition and incentive redemption sites.

 

Philosophy: A close working relationship is a benefit for our clients.

We assign one dedicated account rep to each client for many reasons including:

 

Brand protection: Your rep learns your logo's rules eliminating the of risk incorrect usage of logos/brands.

 

Effective solutions: It is your dedicated account rep's responsibility to learn your needs, interests, goals and tastes. It is also necessary to learn the interests, needs and tastes of our client's prospects and cliental. With this knowledge, GLS Group is able to make frequent suggestions for new targeted products and processes in order for a merchandise program to remain a useful tool and your recognition programs to be appreciated and motivating!

 

Continuous Improvement: your rep will be in contact with your employees, members, affiliates; thus, will receive much feedback. Your rep will present any problems, complaints or suggestions to appropriate personnel for continuous program improvement. GLS Group will provide alternative solutions to any reasonable requests that cannot be met.

 

Costs: The costs of our products are and will always remain competitive. Product and freight discounts provided by our suppliers are passed on to our clients. GLS Group works within our client's budgets to create customized solutions that work for you!

 

Minimums: Sometimes you need just 1. We suggest programs that allow you and your affiliates to purchase only what they need - even if it is just 1. Our clients are not punished with high costs for small quantities of standard "program" items.

 

Inventory: Excess inventory is a liability and hassle for all parties involved. GLS Group eliminates this issue for our clients.

 

Rush Service: We know that gift and promotional items are not our clients' top priority and are very often an after-thought. Thus, we design our programs to accommodate last-minute requests at a reasonable cost.

 

 

Products

GLS Group offers countless products from countless manufacturers. It is GLS Group responsibility to introduce new products, processes and services to our clients on a regular basis.

 

We know that no two organizations have the same cliental, employees, needs, tastes, interests and goals. GLS Group will work to learn your business to best suggest effective products on a regular basis.

 

It is essential to work with our client's marketing team toward a common goal. GLS Group makes product suggestions based on our client's objectives as well as our client's target markets.

 

 

Personal Attention

GLS Group assigns a dedicated and knowledgeable account manager to each of our clients. It is GLS Group responsibility to learn the needs, interests, and tastes of our clients, as well as their customers and prospects.

 

With this knowledge, GLS Group is able to make frequent suggestions for new targeted products and processes in order for the merchandise program to remain a useful tool.

 

Products - Apparel, Uniforms, Business Accessories, Promotional Items, Gifts, Drinkware, Golf Items, Incentives, Awards, etc...

 

GLS Group offers countless products from countless manufacturers. New product research is done on a regular basis. It is GLS Group responsibility to introduce new products, processes & services to our clients on a regular basis.

 

 

Services

Our services include item and program design and maintenance, fulfillment, product presentation materials and literature, as well as packaging and labeling for ease of distribution. New Product Introduction, we initiate the discontinuation of stale items, provide rental services, and education of co-branding opportunities. Our services aim to minimize freight costs and administration time for our clients.

 

Inventory

Excess inventory is a liability for all parties involved. Inventory levels are built and maintained based upon our client's demand. Many of our programs require no inventory at all.

 

Minimums

Sometimes you just need 1.We suggest programs that allow you and your affiliates to purchase only what they need - even if it is just 1. Our clients are not punished with high costs for small quantities of standard program items.

 

 

Benefits

Single source supplier

convenience single source from which employees and affiliates may order purchase logo embellished sportswear, gift items, and imprinted promotional merchandise. GLS Group is a single source for literature fulfillment, wearables, promotional items, gifts, and recognition items as well as all associated services.

 

Brand Protection

Experience has shown: a static merchandise program with limited options is not an effective resource; resulting in buyers shopping elsewhere for merchandise. When given too large of a selection with no guidelines people will choose items that do not comply with corporate guidelines.

 

GLS Group suggests a customized all-encompassing merchandise program; selection narrowed with regard to item quality, color and style. The benefit to our clients is elimination of risk for low quality items and incorrect usage of logos due to purchases made outside of a regulated merchandise program.

 

Reports

Format and frequency as requested by our clients.

 

TECHNOLOGY

GLS Group uses the most SSL secure certificates are updated as technology improves
We provide: